Customer success is a hot topic in the tech world. It’s the focus of many companies, but not all of them are getting it right. To make things even more confusing, there are even different definitions of customer success floating around. So what’s going on? Here are 5 trends that every company should be following when it comes to customer success.
Customer education
Customer education is a key component of a successful customer success strategy. It can help improve customer retention, reduce churn and increase customer satisfaction. It’s also an important part of increasing the value you’re providing to your customers.
Data
You can also use data to understand your customers. Data is an essential piece of the customer success puzzle and it helps you understand how your customers use your product, or even better, how they use it in the context of their industry.
This knowledge will help …